Skip to content

Find vintage gems! Beatriz CDBs, Revival MCDBs, MTPBs, Large Slings, Voyagers and MORE! Shop Now!

  • Shop All
  • Drops
    • May 9th - Vino Capsule & Odysseys
    • May 7th - Beatriz, Revival & Perfect Bags
    • May 2nd - Ali's Butterfly Capsule + Fringe SALE
    • April 30th - Convertible Day Bags
    • April 25th - New Penelope Bag
    • April 23rd - Florals for Mom
    • April 18th - Mother's Day Jade
    • April 16th - Denim Sale
    • April 11th - Showstopper Inspired Wanders
    • April 9th - H&S Moons + Curated OOAKs
    • April 4th - H&S Wheat
    • April 1st - Unreal April Fools' Deals
    • March 28th - Mexico Textiles
    • March 26th - Spring Break Bags
    • March 21st - OOAK Vintage Weekenders
    • March 19th - Bag Strap Pre-Order
    • March 17th - Lucky You!
    • March 14th - Beaded Wanders & Corte Faves
    • March 12th - Accessory Grab Bags
    • March 7th - One of a Kinds for Days
    • March 5th - Copper Leather Capsule
    • February 28th - Weekenders
    • February 26th - OOAK Pocketless MTPB
    • February 22nd - Saturday Surprise
    • February 21st - Moon & Stars
    • February 14th - Ali's Birthday & Valentine's Day
    • February 12th - Womanhood
    • February 7th - Love Birds
    • February 4th - Special Evening Drop
    • January 31st - OOAK Valentine's
    • January 30th - Snake Drop
    • January 24th - Cerulean Capsule
    • January 22nd - Showstopper No. 3
    • January 17th - Corte Hobo Bags
    • December 20th - One of a Kind + Jade
    • December 19th - Beads and Hip Satchels
    • December 18th - Wrangler Leather
  • Bags
    • Large
      • The Perfect Bag
      • Convertible Day Bag
      • The Perfect Weekender
      • Voyager Bags
    • Medium
      • The Perfect Bag Medium
      • Medium Convertible Day Bags
    • Small
      • The Perfect Bag Mini
      • Fringe Saddle Bag
      • The Perfect Nenita
      • The Perfect Clutch
      • Fancy Packs
      • Small Crossbody Bags
      • Essentials Bag
  • Collections
    • Artisan Collection
    • Heritage & Society Collection
    • Nena Couture
    • One Of A Kind Collection
    • The Perfect Collection
    • Mexico Collection
    • Morocco Collection
    • Philippines Collection
    • Add-On Collection
    • Nena Apparel
    • Leather Collection
    • Home Goods
    • Ali's Customs
    • Accessories
  • Be The Designer
    • Get Started Get Started
      Get Started
    • HUIPILS HUIPILS
      HUIPILS
    • Corte Corte
      Corte
    • Artisan Fabric Artisan Fabric
      Artisan Fabric
    • ALL FABRIC ALL FABRIC
      ALL FABRIC
  • Collaborations
    • B. Yellowtail
    • WANDRD
    • Latisha
    • Betsy
    • Heather Crock
    • TBG
    • Tia Bee
    • Tula
    • MyKayla Skinner
  • Our Process
    • About
    • People
    • Cultural Preservation
    • Manufacturing
    • Sustainability
    • Inclusivity
    • Our Process
    • Pride in Our Process
    • Blog
  • Reviews
  • Sale
  • Collaborations
    • Tula
    • Latisha
    • Betsy
    • Heather Crock
    • TBG
    • Tia Bee
    • MyKayla Skinner
  • Our Process
    • About
    • People
    • Cultural Preservation
    • Manufacturing
    • Sustainability
    • Inclusivity
    • Our Process
    • Pride in Our Process
    • Blog
  • Reviews
Log in
  • Facebook
  • Pinterest
  • Instagram
  • Tumblr
  • Shop All
  • Drops
    • May 9th - Vino Capsule & Odysseys
    • May 7th - Beatriz, Revival & Perfect Bags
    • May 2nd - Ali's Butterfly Capsule + Fringe SALE
    • April 30th - Convertible Day Bags
    • April 25th - New Penelope Bag
    • April 23rd - Florals for Mom
    • April 18th - Mother's Day Jade
    • April 16th - Denim Sale
    • April 11th - Showstopper Inspired Wanders
    • April 9th - H&S Moons + Curated OOAKs
    • April 4th - H&S Wheat
    • April 1st - Unreal April Fools' Deals
    • March 28th - Mexico Textiles
    • March 26th - Spring Break Bags
    • March 21st - OOAK Vintage Weekenders
    • March 19th - Bag Strap Pre-Order
    • March 17th - Lucky You!
    • March 14th - Beaded Wanders & Corte Faves
    • March 12th - Accessory Grab Bags
    • March 7th - One of a Kinds for Days
    • March 5th - Copper Leather Capsule
    • February 28th - Weekenders
    • February 26th - OOAK Pocketless MTPB
    • February 22nd - Saturday Surprise
    • February 21st - Moon & Stars
    • February 14th - Ali's Birthday & Valentine's Day
    • February 12th - Womanhood
    • February 7th - Love Birds
    • February 4th - Special Evening Drop
    • January 31st - OOAK Valentine's
    • January 30th - Snake Drop
    • January 24th - Cerulean Capsule
    • January 22nd - Showstopper No. 3
    • January 17th - Corte Hobo Bags
    • December 20th - One of a Kind + Jade
    • December 19th - Beads and Hip Satchels
    • December 18th - Wrangler Leather
  • Bags
    • Large

      • The Perfect Bag
      • Convertible Day Bag
      • The Perfect Weekender
      • Voyager Bags
    • Medium

      • The Perfect Bag Medium
      • Medium Convertible Day Bags
    • Small

      • The Perfect Bag Mini
      • Fringe Saddle Bag
      • The Perfect Nenita
      • The Perfect Clutch
      • Fancy Packs
      • Small Crossbody Bags
      • Essentials Bag
  • Collections
    • Artisan Collection
    • Heritage & Society Collection
    • Nena Couture
    • One Of A Kind Collection
    • The Perfect Collection
    • Mexico Collection
    • Morocco Collection
    • Philippines Collection
    • Add-On Collection
    • Nena Apparel
    • Leather Collection
    • Home Goods
    • Ali's Customs
    • Accessories
  • Be The Designer
    • Get Started Get Started
      Get Started
    • HUIPILS HUIPILS
      HUIPILS
    • Corte Corte
      Corte
    • Artisan Fabric Artisan Fabric
      Artisan Fabric
    • ALL FABRIC ALL FABRIC
      ALL FABRIC
  • Collaborations
    • B. Yellowtail
    • WANDRD
    • Latisha
    • Betsy
    • Heather Crock
    • TBG
    • Tia Bee
    • Tula
    • MyKayla Skinner
  • Our Process
    • About
    • People
    • Cultural Preservation
    • Manufacturing
    • Sustainability
    • Inclusivity
    • Our Process
    • Pride in Our Process
    • Blog
  • Reviews
  • Sale
Log in Cart

Item added to your cart

Access Denied
IMPORTANT! If you’re a store owner, please make sure you have Customer accounts enabled in your Store Admin, as you have customer based locks set up with EasyLockdown app. Enable Customer Accounts

Meet Ali

Ali Hynek created Nena & Co. in 2013 to bring a piece of her Guatemalan culture to your colorful lifestyle. In Spanish, “nena” means “baby girl” or “darling” and is a nickname Ali’s mother affectionately calls her still. Growing up, Ali loved learning about her Guatemalan heritage through the food her mother and Abuelita (grandmother) cooked, and through the holiday traditions they shared with her. As an adult she became particularly interested in Guatemalan weaving and quickly learned that each loomed fabric has a story to tell.

Visits to her mother’s homeland became an adventurous addiction as Ali and her mother/business partner, Cony, began tracking down the country’s best weavers and sourcing vintage Huipils (fabrics used for Nena & Co.’s one-of-a-kind bags). As the mother-daughter duo ventured into the textile business, they learned of the rigorous and ancient methods of traditional Guatemalan weaving. The more they learned, the more they realized it was necessary to honor the men and women they worked with by creating more reliable opportunities for them to earn a decent income through traditional weaving and leather craftsmanship. Nena & Co. is dedicated to paying fair wages, designing products that pay tribute to the beauty of the hand-loomed textiles, and to only using quality materials and craftsmanship to assemble products.

Ali’s flare for design isn’t the only thing that draws attention to her; she gave birth to triplets in March of 2016! Penelope, Ethan, and Alejandra, who she affectionately calls “Sweet PEA” are 16 months old now and have won the hearts of many admirers around the world through various media outlets and through Ali’s personal Instagram (@ali_hynek). They have gained a fan base of their own through Ali’s Instagram posts of their daily outfits and some of their day to day routines. Ali is very candid and open about her journey to motherhood. “We went through several years of infertility treatments, which is emotionally taxing and many times, a depressing experience. I was able to distract myself with exercise and by focusing on my company, Nena & Co. Everything I did to create Nena & Co., I did with gusto because I needed to. I needed to surround myself with the positivity that our company mission entails. And in the end, it was great because I was able to create two extremely positive outcomes: one with my business and more importantly, my family."

Ali has been featured on many well-known media websites, being interviewed about her life as a mother, wife, designer and entrepreneur. On the sites below, she has shared her story of love, infertility, work, and the pure joy of motherhood!

Click on the links below to learn more about Ali.

  • Hey Mama
  • Your Zen Mama
  • Design Sponge
  • The Refined Woman
  • Daily Parenting
  • Project Nursery
  • Little Peanut Magazine
  • Pregnancy & Newborn
  • ABC News
  • Huffington Post 
  • UtahValley360
  • Parents
  • Motherly
  • DazeyLA
  • Palms to Pines
  • Daily Herald
  • Fox 13 Now
  • MyDomaine 
  • The Community Foundation of Utah
Invalid password
Enter

SHOP

  • Available Now
  • Bags
  • Accessories
  • Collections
  • Personal Shopping

HELP

  • Care Instructions
  • Contact
  • Leather Care Products
  • Learn How To Score
  • Size Guide
  • Something to Love
  • FAQ

ABOUT

  • Careers
  • Nena & Chill
  • Artisan vs. One of a Kind
  • Privacy Policy
  • Terms of Service
  • Accessibility

QUICK LINKS

  • Videos
  • Blog
  • Nena Society
  • Referral Program
  • VIP 2023 Trip

Subscribe to our emails

  • Facebook
  • Pinterest
  • Instagram
  • Tumblr

Country/region

  • Australia (USD $)
  • Austria (USD $)
  • Brazil (USD $)
  • Canada (USD $)
  • Chile (USD $)
  • China (USD $)
  • Denmark (USD $)
  • Finland (USD $)
  • France (USD $)
  • Germany (USD $)
  • Hong Kong SAR (USD $)
  • India (USD $)
  • Ireland (USD $)
  • Italy (USD $)
  • Japan (USD $)
  • Luxembourg (USD $)
  • Malaysia (USD $)
  • Mexico (USD $)
  • Netherlands (USD $)
  • New Zealand (USD $)
  • Norway (USD $)
  • Portugal (USD $)
  • Russia (USD $)
  • Singapore (USD $)
  • Slovenia (USD $)
  • South Africa (USD $)
  • Spain (USD $)
  • Sweden (USD $)
  • Switzerland (USD $)
  • Taiwan (USD $)
  • Türkiye (USD $)
  • United Kingdom (USD $)
  • United States (USD $)
© 2025, Nena & Co. Powered by Shopify
  • Choosing a selection results in a full page refresh.