Antiracism and Inclusion Goals and Commitments

Although we are a small brand, we are committed to continually educating ourselves and learning to do better. We have committed to the following goals to ensure our behavior aligns with our core values as a brand.

Our Mission

It is the mission of Nena & Co. to design and create products that are majestic in design, hold high quality standards and celebrate the individuality of the Nena Society and the artistry of cultures around the world. We commit to following ethical business practices and creating sustainable income opportunities for Nena & Co. Artisans.

Diversity of Perspectives

We value diversity in lived experience, heritage, and culture. Because of this, we choose to hire employees and select collaborators with diverse perspectives across the spectrums of race, ethnicity, gender, sexuality, religion, and culture. From the models and influencers we work with, to the Artisans themselves, and the employees at Nena HQ, we choose to embrace diversity and representation. We make an effort to share the people behind the brand, not just including Artisans but also our employees in the U.S.

Philanthropy and Community Investment

Many of you are aware of our commitment to charitable giving to the Artisans and their communities in Guatemala, Mexico, and beyond. We are also committed to serving underrepresented communities here in the United States. We select charitable projects that benefit women, BIPOC, LGBTQ+ people, and other marginalized groups.


When we collaborate with brands and influencers, we make an effort to emphasize diverse creators and companies. We are committed to using our platform to amplify the voices of people from underrepresented communities. While we enjoy celebrating certain groups during holidays and historical months, we remain committed to representation in our marketing efforts all year round.

Employee Training

We have worked with a diversity, equity, and inclusion specialist to curate a required employee training curriculum that addresses inherent biases and racism. Learning to be antiracist is an ongoing process, so we will invest in ongoing training from professional educators. We also welcome any of your feedback when you see areas of improvement for our team. Please email if you have any feedback for us.